In the span of a single generation, marketing and advertising have gone through a seismic wave of changes, from relying on traditional channels such as broadcast, print and radio to online content driven marketing, leveraging a host of new technologies and platforms to foster customer loyalty and acquisition. The digital age has opened up vast opportunities for personalized, customer-centric marketing communications and experiences.
As this evolutionary shift continues, marketers and advertisers will have to respond to changes in customer behavior while enabling the transition to digital excellence. This will be achieved through brands advancing customer strategies and the optimization of digital platforms and emerging technologies; together, these factors will improve the customer experience. With innovation rapidly driving digital evolution and transformation, it will be interesting to see how these industries continue to adapt and reinvent themselves
Marketing is and will continue to be a strategic endeavor. Talented marketing leaders with an affinity for metrics and data are in high demand. Anyone in a senior marketing position will need to understand how to best extract insights from ever-increasing data sources and leverage all available and emerging digital distribution and communication channels. These challenges, opportunities, and complexities in marketing will only increase, creating opportunities for strong leaders to have a significant impact on their organizations. At August Leadership, we help our clients find and develop those strong leaders.
Hank concentrates on assignments for senior leaders who drive growth, typically for companies seeking to improve strategic focus on their customers and consumers.
Leon Shivamber is an Advisory Partner at August Leadership, with a stellar record of building great teams and leading transformation across five continents.
Andrea B. Thomas is an advisory partner at August Leadership.
With exceptional expertise in global energy and consumer products, Kevin delivers transformative leaders and talent that shape and drive the success of organizations.
Gavin has been working in executive search for the last 13 years, having previously spent 10 years in international and local marketing roles at Unilever.
Marina specializes in the media & entertainment, digital content, video games, innovation & technology, marketing & advertising, eCommerce, hospitality, consumer & supply chain sectors across the USA, UK, Europe, Middle East and APAC regions.
John’s career has spanned the US, Europe, APAC, LatAm, and the UK, showcasing his expertise as a senior international marketing executive at a global film studio, leading creative advertising development at four Hollywood agencies, and heading creative production for a global streaming platform.